Sports from the POV of a 10 Year Old
It must be genetic because Peter finally went and started a sports blog. It’s called Peter’s Sports Blog. It is interesting to see what things have his attention. I will be reading it regularly, and you might want to also.
He has started searching my flickr photos for pictures of himself, including the one on his profile.
The Business of LeBron James
Here’s an article from Fortune Magazine about the development of the business side of LeBron James. He has changed the rules of superstar athlete endorsement deals. He owns the company with childhood friends and conducts market research to test the pulse of his brand. According to the article, following last season’s playoff performance, especially Game 5 against the Pistons, Nike restructured their basketball division to increase the number of Nike staffers working on LeBron’s brand from 4 to 150.