We Got That B-Roll!

If you have ever edited a video and wanted to drop in some footage while the main speaker or narrator continues, that’s called b-roll. The name comes from film editing where your main footage is the A roll and you need to cut in some footage from a secondary roll, or the B roll. This shows that any business function can be pitched as an informercial, especially with tongue firmly placed in cheek.

(Thanks for Greg for tweeting this)